Small Business Development Center
At Chemeketa Center for Business & Industry
chemeketa students

QuickBooks Online

By Chemeketa SBDC

The purpose of this course is to familiarize users and prospective users with the basics of QuickBooks Online. Attendeeds will use (test drive) a sample company (Craig’s Landscaping), see options and make case study entries.

Tuesday, November 7
Getting Started
Product Overview – benefits of QuickBooks Online, features of various subscriptions
Importing Data – exporting Desktop data to Online, importing lists to Online
Setting Up a Company – users, lists, and company settings


Tuesday, November 14
Navigating QuickBooks Online
Navigating Client Home (Dashboard), the Customer Center, and the Vendor Center
Using the Left Hand Navigation Tabs for Efficiency
Quick Creation of Documents (Invoices, checks, bills, receipts, etc.)


Tuesday, November 21
Recording Transactions
Sales & Revenue Transactions – Sales receipts, invoices, payments, and deposits”
Expense & Purchase Transactions – Checks, expenses, bills, and bill payments}
Banking Transactions – Deposits, transfers, uploading transactions, and reconciliations


Tuesday, November 28
Reporting Capabilities – Customization, QuickZoom, settings, and wide reports
Business Dashboard and Overview
Specific Reports – sales, accounts receivable & payable, expenses & purchases, budgets, etc.
Customizing Reports and Exporting Reports to Excel

Date: Tuesdays, November 7 – November 28
Time: 8:30 am to 11:30 am
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $399
Registration and Information: 503.399.5088

Get Your Business Online

By Chemeketa SBDC

Can your business be found online? Are you struggling to choose and use social media? Does your website reflect who you are and what you offer?

This workshop is an overview on crafting an effective website, choosing and using the right social media for your business and setting up your business with Google.

3 dates, 3 locations
9 am to 11 am
$59 each session


Monday, July 10
Chemeketa Polk Center, 1340 Holman Avenue (Room 108)
Register for this event online or call 503.399.5088

Tuesday, July 11
Chemeketa Woodburn Center, 120 E Lincoln Street (Room 207)
Register for this event online or call 503.399.5088

Wednesday, July 12
Chemeketa Yamhill Valley Center, 288 NE Norton Lane (Room 105)
Register for this event online or call 503.399.5088


What we’ll cover:
1. Your Website | Information and Engagement
You own your content, have control. Google likes fresh content, must update regularly
> Defining your goals
> Optimize for search
> Essential elements
> Basics for build/hosting

Summary of Tips for an Effective Website
> Content/copy
> Images
> Calls to action
> Checklist

2. Social Media | The Top 6
How do you choose what’s right for you? Know what your audiences are using. You may have to “pay to play”
> Facebook
> LinkedIn
> Twitter
> Pinterest
> Instagram
> Google+

> Pros and cons for each
> Images and elements
> Frequency of posting
> Boosted posts vs. ads

Google your business | Overview
> Reference and how to
> Set up your business to be found

Wrap Up and Questions
Handouts of reference guides/links and checklists to use

You’ll walk away with plenty of ideas and tips you can use right away, as well as reference guides and how to’s to build your online presence.

Speaker bio

Jennifer Larsen Morrow, president of Creative Company, an award-winning marketing and branding firm in McMinnville, has helped hundreds of organizations boost marketing results for more than 35 years. In presentations and workshops she motivates and delights local, regional and national audiences with her energetic style, fresh ideas, case studies and proven tactics. She’s been called “a brand guru extraordinaire,” “brilliant,” “strategic” and “engaging.” Morrow digs into the challenges and benefits of being online, building an effective website, and using social media as part of today’s marketing program.


Ready, Set, Start Your Business

By Chemeketa SBDC

Are you ready to start your business? Not sure if you have everything in order or you don’t know what you don’t know? Begin your business the right way.

This course covers the essentials needed to start a small business. Learn about:

  • business structure
  • business registration
  • licensing
  • taxes
  • miscellaneous rules and regulations

The information presented can help you eliminate mistakes before they happen. This fast-paced class is the perfect first step!

Time: 12:30 – 2 pm
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $49
Registration and Information: 503.399.5088

Developing Your Business Plan

By Chemeketa SBDC

Covers the elements of a business plan and its purpose. Participants would come out with a basic outline for their business plan.

Date: Thursday, May 18
Time: 12:30 to 2:30 pm
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $59
Registration and Information: 503.399.5088


Marketing Basics

By Chemeketa SBDC

A basic marketing class that focuses on:

  • What is your target market?
  • How do you determine your target market?
  • How do you reach your target market?
  • How do you know if your marketing is working?

Date: Thursday, June 22
Time: 12:30 to 2 pm
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $49
Registration and Information: 503.399.5088

Business Loans – Preparing a Loan Package

By Chemeketa SBDC

Provides basic overview of loan packaging and important information about the factors that lenders take into consideration when reviewing loan applications.

Date: Thursday, April 27
Time: 12:30 to 2 pm
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $49
Registration and Information: 503.399.5088

Running a Profitable Business Using QuickBooks 2016

By Chemeketa SBDC

A profitable business with improper cash flow can mean the death of a business.  Join us to review important topics you need to know for cash flow management and analysis.

Each class is on a Thursday morning from 8:30 to 11:30 am in the Computer Lab at Chemeketa’s Small Business Development Center. Each sessions costs $149. Join us for a hands-on, practical class using QuickBooks 2016.


Thursday, April 20
QuickBooks – Understanding Cash Flow
Why am I profitable but have no cash? This session will cover:
 Understand Financial Statements
 Analyzing the Cash Flow Statement
 Choosing Profitable Tactics for Cash Flow


Thursday, April 27
QuickBooks – Estimating and Invoicing
How can estimating improve cash flow in your business? This session will cover:
 Estimating Job Revenue & Expenses
 Invoicing & Collecting for Work Done
 Tracking Jobs for Better Decisions


Thursday, May 11
QuickBooks – Receivables & Payables
How can I manage receivables and payables profitably? This session will cover:
 Setting Up Customer & Vendor Records
 Tracking Receivables & Payables Effectively
 Collecting Receivables


Thursday, May 25
QuickBooks – Tracking Time & Payroll
How do I pay employees and payroll taxes on time and legally? This session will cover:
 Setting Up Payroll & Employee Records
 Paying Employees & Payroll Taxes Accurately and on Time
 Tracking and Billing Time Worked


Thursday, June 8
QuickBooks – Inventory Management
How can I manage inventory and not let it manage me? This session will cover:
 Setting Up Items for Detailed Information
 Purchasing & Selling Items Effectively
 Tracking & Adjusting Inventory without Overwork


Thursday, June 15
QuickBooks – Reports
How can I get accurate and timely feedback on results? This session will cover:
 Using Standing Reports for Management, Investors, and Lenders
 Creating Customized Reports for Management


Thursday June 22
QuickBooks – Budgeting
How can I plan for the future and track my results? This session will cover:
 Using QuickBooks only
 Using Spreadsheets & QuickBooks
 Tracking Results Compared to Budget


Date: Thursdays, April 20 – June 22
Time: 8:30 to 11:30 am
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $149 each session
Registration and Information: 503.399.5088



Group Therapy for Social Media

By Chemeketa SBDC

Join us for a monthly group-advising session where you:

  • Bring your questions about website strategies, social media, online marketing, and sales writing
  • Learn from other awesome business owners
  • Benefit from group brainstorming about your questions
  • Set marketing goals for the coming month
  • Meet the third Thursday of the month (January through June)

There’s no cost to attend.

Date: January 19, February 16, March 16, April 20, May 18 and June 15
Time: 3 to 4:30 pm
Location: Chemeketa Center for Business & Industry
626 High Street NE, Downtown Salem (free parking at Marion Parkade)
Cost: No Charge
Information: 503.399.5088

Advanced QuickBooks 2016

By Chemeketa SBDC

QuickBooks can be as simple or complex as you wish to make it.  The success of QuickBooks is essentially based on your ability to set up the system in the most effective way to help you derive the information you want.

Tuesday, October 10
Understanding Cash Flow

Tuesday, October 17
Writing a Budget

Tuesday, October 24
Estimating, invoicing, and monitoring accounts receivables

Tuesday, October 31
Designing accounting forms and reports

Date: Tuesdays, October 10 – October 31
Time: 8:30 am to 11:30 am
Location: Chemeketa Center for Business & Industry, 626 High Street NE, Downtown Salem
Cost: $399
Registration and Information: 503.399.5088

9 small business solutions to the Oregon minimum wage increase

By Chemeketa SBDC

Planning for an increase in the Oregon minimum wage

Oregon’s minimum wage will begin increasing this summer, and gradually over the next six years. If you’re not sure how to respond to this news, our business advisers have created this checklist of practical actions to take.

1. Make sure each employee knows what is expected.

A job description is a minimum requirement to accomplish this. Better yet, create “Position Manuals” which are job descriptions on steroids. In addition to listing essential duties, they contain the tips and tricks that have been learned by experienced employees over time; they become a “How to Drive this Desk” booklet for each position. As a side benefit, this will save a ton of money when you experience (the inevitable) employee turnover, by getting the new employee up to speed quickly.

2. Clarify what each employee is NOT responsible for.

This avoids needless duplication of effort within the company, which will become increasingly costly under the new wage regulations. A good way to accomplish this is with a proper organization chart (where each position has its own “position manual”.) An “all-hands meeting” around such a chart will show each employee how they fit into the various systems that comprise the company operation as a whole.

3. Invest in training.

An employee who is not well trained would very likely contribute to higher costs per unit and lower quality. Training is always important, but it will be especially critical as the cost of employees goes up.

4. Delegate more effectively.

As a business owner, it can be tempting to meddle with employee tasks, adding to the amount of time he or she spends on a project. It takes self-discipline to hand off the work, but it’s more efficient and less costly.

5. Get your financial statements current.

You can’t plan if you don’t have solid numbers to work with. If your books aren’t up to date or you haven’t run a P&L statement lately, do it. These will show you the raw facts about where your business is losing and making money. With them, you can create an informed strategy.

6. Avoid creeping cost of goods.

If you have employees who are part of your variable cost structure, production will cost more per item. The wage increase must be passed on to the customer. If the customer balks, then you’ll have to decide whether that product or service is viable long-term.

7. Market better.

Though it might be hard to see, there’s a huge opportunity for your business with this news: your customers will have more cash in their pockets to spend on products and services. The more effective your marketing, the greater your profits.

8. Focus on options.

Don’t waste time dwelling on how awful it is. Focus your energy on how you want to respond, and get yourself out of the loop of negativity. You just need a plan.

9. Get support.

If you’re stumped or overwhelmed, sit down with one of our small business advisers at the SBDC. Together, we can look over your business numbers and help you decide how to respond to this gradual increase in costs. This change doesn’t have to break your business.