Developing a company brochure can be a time-consuming, laborious and often frustrating event. After the first brochure is developed, the memory of the pain and anguish causes many to keep on using that first effort, despite the fact that it may be out-of-date, incomplete, unfocused or simply – just flat out bad. And then they are handed out like monopoly money – willy nilly and sometimes without thought to the return-on-investment that is expected.
A brochure is a great way to offer more information on your company. They work well when they are an addition to an introduction to your business. (more…)